LEAD TCM&L® Behavioral Design Consultancy Services
LEAD TCM&L® also offers customized behavioral design consultancy services covering the full development process of any product, service or place. We help you investigate key business, social-economical, environmental and policy issues from a behavioral perspective and help you find the best tailored solutions to these problems. Our consultancy services can be offered in full or in part depending on the level of support and advice your project requires. Following our behavioral design methodology process we offer the following consultancy services.
Part 1 - DiscoverWorkshops
We organize discovery workshops at our design lab or in-company to identify the challenges your project or organization is facing and to identify how behavioral insights can lead to possible solutions. PTC Analyses Through the usage of surveys, questionnaires, interviews and observation we will help you analyze the problem and the context in which it exists, and help you profile your target group Part 3 - DevelopSolution testing
The proposed interventions and solutions are tested as a pilot run in a real environment to measure its fit and efficacy to solve the key issue at hand. Customer Feedback Based on target group or customer feedback further design enhancements will be made to enhance the effect of the proposed intervention or solution Refinement A final version of the proposed behavioral change solution will be created and prepared for launch. |
Part 2 - DesignIdea generation
Based on the workshop outcomes, literature review and PTC analyses we will work with you to identify possible scientifically grounded and practical solutions Model Design Based on possible solutions, workable interventions will be designed for testing through randomized control trials or other forms of testing. Part 4 - DeliverLaunch
After all steps have been taken the final behavioral design solution will be officially launched and replicated in new environments if necessary Communicate To increase the solution's visibility and usage, internal and external communication advice will be provided how best to disseminate information about the solution to its target group or the wider public. |